Pinnacle Award Details
Entry Submission Information
Discover valuable information about the awards entry process, associated fees, and answers to frequently asked questions.
Entry Deadline
Submission Deadline: June 13th, 2025
Early Bird Special Deadline:
Receive $10 off per entry for submissions made by May 30th, 2025
Entries are $85.00 each.
Winners
Winners of award will be notified by July 25th, 2025
Annual Conference
& Awards Ceremony
September 17th, 2025
The Herrington Inn, Geneva, Illinois
Awards
Award of Excellence and Award of Merit trophies will be given in each category. In addition, all entries may qualify for Honorable Mention in their given award category.
Submitting Your Entry
Before submitting the entry, please fill out the Pinnacle Award entry submission form.
This form includes all the information you need to enter the online system.
This year’s entries will be submitted online. To do this, log into your member page and select “PINNACLE ENTRIES.”
You may pay online or print out the PDF to mail your payment.
- Select “Submit an entry” and enter the required information in the open fields.
- Upload any attachments for the project. This includes any necessary visuals, videos, or audio clips. Be sure to name each attachment.
- After adding attachments, you may start a new entry, view entries, or proceed to the checkout.
Application & Payment
- $85 per submission
- Early Bird Special date: $10 off per entry for submissions made by May 30th, 2025
If paying by check, please make sure your organization’s name is clearly stated on the check and it is marked for Pinnacle Awards.
Checks should be made payable to ISHMPR and sent to:
McDaniels Marketing
Attn: Hilary Frank
11 Olt Ave.
Pekin, IL 61554
To enter in the Pinnacles Awards, your 2025 membership must have been paid by June 1, 2025. Your member user name and password allows you access into the entry system.

Entry Period and Categories
Eligible projects must have been completed and/or implemented between June 25, of the previous year, 2024, and June 24, 2025 of the awards year.
There are 20 award categories in the 2025 Pinnacle Awards Program. They include Advertising (Campaign, Outdoor, Print, Broadcast), Annual Report, Branding, Community Outreach, Direct Mail, Digital Advertising, E-mail Marketing, Employee Engagement, Fundraising Activities, Integrated Marketing Campaign, Issue/Crisis Management, Media Relations, Newsletter, Patient Outreach, Physician Relations and Recruitment, Podcasting, Social Media Campaign, Special Event, Video Production, and Website Design and Development.
Please select the category that best fits the project. A stand-alone entry may also be entered in a more comprehensive category. For example, television commercials may be entered into the Advertising-Broadcast category and incorporated into an entry for the Integrated Marketing Campaign. A separate entry form and project description must be submitted for each entry.
Example of Past Winners
Need inspiration? Check out 2024’s “Best In Show” winner SIHF Healthcare + The Fource Group “Healthcare Built for You” Advertising Campaign.
Questions?
For any other questions regarding ISHMPR’s awards, don’t hesitate to get in touch with
Laura Reed at 618-656-7333 or laura@corktreecreative.com.