Entry Deadline

Entry deadline of June 25, 2019

Early Bird Special Deadline: Receive $10 off per entry for submissions made by May 10, 2019.

Notification of Winners

Will be identified by July 22, 2019

Annual Conference & Awards Ceremony

October 17 and 18, 2019

Herrington Inn and Spa – Geneva, IL


Award of Excellence and Award of Merit trophies will be given in each award category. In addition, all entries may qualify for Honorable Mention in their given award category.


Contact Lisa Soard at 773.559.5586 or lisa@reputationpartners.com.

ISHMPR members: $85 per entry

Early Bird Special: $10 off for submissions made by May 10, 2019

If paying by check, please make sure your organization’s name is clearly stated on the check and it is marked for Pinnacle Awards.

Checks should be made payable to ISHMPR and sent to:

McDaniels Marketing
Attn: Randy McDaniels
11 Olt Ave.
Pekin, IL 61554

To enter in the Pinnacles Awards, your 2019 membership must have been paid by June 1, 2019.  Your member user name and password allows you access into the entry system. 

Click here for Pinnacle Award entry submission information.

All submissions must be submitted by an ISHMPR member. This annual competition is open to all hospitals, healthcare systems, health-related organizations, agencies and freelance professionals located in Illinois. All agencies (within Illinois and out-of-state) should submit their entries on behalf of the Illinois healthcare organization(s) they represent. ISHMPR members may enter projects with the assistance of outside agencies as long as the member played a role in the development and implementation of the project.

Eligible projects must have been completed and/or implemented between June 1, 2018 and June 25, 2019.

There are 20 award categories in the 2019 Pinnacle Awards Program, including E-marketing and Social Media, Fundraising Activities, Issue/Crisis Management, Media Relations, Physician Relations and Recruitment, and Video Production.

Click here for a complete list and description of award categories.

Select the category that best fits the project. A stand-alone entry may also be entered in a more comprehensive category. Example: Television commercials may be entered in the Advertising-Television category, and then also incorporated into an entry for the Integrated Marketing Campaign. A separate entry form and project description must be submitted for each entry.

Need inspiration? Check out 2017’s “Best In Show” winner.

View our April Sandwich Smarts webinar to learn more from Illinois Valley Community Hospital (IVCH) and McDaniels Marketing about the campaign to promote the year-round services of IVCH’s sports medicine program. And, hear about what went into making this Pinnacle submission stand out as “Best In Show.”

View the webinar recording here.

View the webinar slides here.

Submitting Your Entry

Before submitting the entry, a best practice recommendation is to use the Pinnacle Award entry submission information. This form includes all of the information that you will need to enter into the online system.

This year’s entries will be submitted online. To do this, log into your member page and select “PINNACLE ENTRIES”

1. Select “Submit an entry” and enter the required information in the open fields.

2. Upload any attachments for the project. This includes any necessary visuals, videos, or audio clips. Be sure to name each attachment.

3. After adding attachments, you may start a new entry, view entries, or proceed to the checkout.

You may pay online or print out the PDF to mail in your payment.

The Project Summary

Include a concise summary of 1,500 characters or less to introduce your project to the judges, including the following:

1. Objective: Provide a brief description of the entry, including its purpose and intended audience. Include any research done to help identify the need for this project.

2. Implementation: Brief description of the project strategy, the plan for circulation/distribution, the techniques, design considerations, tools and other resources used to achieve the project’s objectives.

3. Results/Evaluation: Brief description of the how the objectives were achieved and measured, if applicable.

4. Cost: Include total cost of project and any additional explanation regarding appropriate use of resources or approaches to contain cost.

5. Project Team: Include the names of other agencies, vendors or people who helped with the project.

Use of Materials for Awards Presentation

Each year during the Awards Presentation, ISHMPR presents an audiovisual presentation of the winning entries. In order to facilitate this presentation, please include any necessary attachments to best demonstrate your work. The Pinnacle Awards Committee will disqualify any entry not prepared to specifications. The Pinnacle Awards Committee reserves the right to reclassify any entry determined to be entered in a wrong category. Entry fees will not be refunded. ISHMPR may retain entries for display purposes, including posting at www.ishmpr.org and on the ISHMPR Facebook page.

Click here to log in and submit your entry to the Pinnacle Awards.